Iconic rapper Busta Rhymes has reportedly signed a record deal with Cash Money Records, the Universal sunbsidiary that launched the careers of Juvenile, BG and Lil' Wayne. The 9-time Grammy winning hip-hop artist signed an innovative new contract that includes a joint venture with Google Music.
"It's an unbelievably groundbreaking deal, [there's] never been a deal done like this before, where the most powerful search engine in the world combines with the most powerful record company in the world," the rapper said at an event held in honor of the launch of Google's new music service.
To celebrate his new record deal Busta dropped "Why Stop Now," the first single from his upcoming tenth studio album, "E.L.E. (Extinction Level Event) 2: End Of The World." "Why Stop Now" is a collaboration with R&B star Chris Brown. Listen to the track below.